Blink to open your eyes, to see more seeing less. Design doesn’t have a single answer. Fold, squeeze, submerge, close your eyes, undo, and start over. The design emerges from a wide range of emotions and experiences that intermingle when observing and interpreting the reality that surrounds us. There are as many answers as inner universes. In ODDROD we look for the right balance, that integrates the different ways of looking. A design that has breaks, but reduces the wait; the one that in the waiting has rhythm. A design that is enjoyed, that facilitates the complex, that broadens our gaze and nourishes our experiences, and that, ultimately, aspires to be shared with others.