VHD (Van Heertum Design) is an award-winning design agency based in the Netherlands, founded in 1971. We offer ‘packaging design plus’ to a variety of international clients.

In today’s market, we think packaging design should be about more than just looking good. That’s why we make it our daily business to identify brand values and use them in the design process. Creating packaging concepts that bring out the essence of the brand and help clients communicate their brand story to the consumer. Next to strategy and creativity we also incorporate our know-how about packaging materials and production processes into the mix.

Because of our Global Innovation Network, which consists of international market leaders within the packaging production industry, we have built up a great deal of technical know how, innovative material knowledge and understanding of feasible production processes.

With this combination of Strategy, Creativity and Innovation, brand values come to life and tell their stories through packaging. This is what we call ‘packaging design plus’ and this is what we have been doing for over 45 years!

VHD – “Turning brand stories into packaging, since 1971”


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